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Posts Tagged ‘ marketing ’

PR Consulting

Article Porter PR & Marketing obtained for Precision Dental

PR Consulting - Making Your Marketing Stronger In today's ever-changing world, marketing professionals are focusing on digital PR, which is why traditional PR consulting has become so popular at our agency. The art of getting press coverage is slowly diminishing and it's necessary for many reasons: brand awareness, gaining consumer trust and raising Google ranking. But knowing how to get your company in the news is not something you can learn by watching a youtube video, participating in a webinar or reading the latest edition of PR for Dummies. Getting companies in the news is something you learn from years of experience. Changes in Public Relations Let's face it, marketing is
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Branding In 2017

Branding in 2017

Social media, easy commenting, Yelp ratings, inbound marketing and other instantaneous input have added to the marketing mix and what companies need to do for branding in 2017. Millennials have contributed their own ways of promoting a brand though FaceBook, Instagram, Snapchat, IM, packaging and customer-use promotions. This doesn’t necessarily mean that traditional branding such as logo design, marketing collateral and public relations are out the door; it just means there is more power to each marketing tool because everything can and should be integrated to work together. Branding in 2017 Must Speak Your Language So, let’s look at new concepts on branding in 2017. Just as
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3 Reasons To Have A Chat Box On Your Website

Image of chat box for article on Porter PR & Marketing

Having a chat box on and website is something Porter PR & Marketing highly recommends. In this fast-paced world, there is nothing more important that responding to your website’s visitors than speed. People want answers and they want them immediately. If your company is like most, your staff is swamped doing everything it can to stay one step ahead of the day’s tasks. Yet, you want to make sure your brand is personable and caring. This is where the chat box comes in. Visitors love them. Here are the benefits: A Live Chat Box Fulfils a Customer’s Need for Answers You’ve done a good job getting the visitor to your site. Now it’s time to alleviate their frustration, find a
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Porter Public Relations Rebrands

Porter Public Relations rebrands to Porter PR & Marketing rebrands

RANCHO SANTA MARGARITA, Calif., Feb. 9 – Lisa Porter, former CEO of Porter Public Relations, has rebranded the agency renaming it Porter PR & Marketing. Having been in business since 1998, Porter Public Relations is credited with playing a pivotal role in building Sukut Construction, R.D. Olson Construction, JL Hare Associates and many other companies into California’s largest firms. With a flair for building brands, we finally decided to rebuild our own because of the expansion of our services that go well beyond public relations to include integrated marketing, content management and website design. Porter PR & Marketing is committed to making the agency one of country’s
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