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Most Effective Commercials: Complex or Simple?

Effective commercials as written about on Porter PR

Last night, Channel 8 in Las Vegas had a Super Bowl challenge asking viewers to determine which were the most effective commercials from previous years: those that used special effects, were complex, and cost a plenty to create or, those that were simple, mainly cast people and animals, and had limited or no effects. The winner were the more simple commercials, in particularly the ad where a dog accidentally climbs onto a truck, which takes him from his home on the farm into the city. The dog gets loose and makes his way back. As he stands on top of the hill looking at his home, weary from his travels, a wolf threatens him. The dog's buddies, the Clydesdale horses, which he grew up
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